A.I. for Marketing,
Events

Martin Broadhurst announced as speaker at Marketing Artificial Intelligence Conference 2022

Martin Broadhurst
by Martin Broadhurst
on February 28, 2022

Martin Broadhurst, Managing Director of Broadhurst Digital Limited, has been announced as a speaker at the Marketing Artificial Intelligence Conference 2022 (MAICON22), the largest international ...

Read More
February 25, 2022 • 6 min read
How to Get Started with Marketing Automation: HubSpot Marketing Pro Edition

HubSpot, Inbound Marketing, Marketing Automation
By Martin Broadhurst
February 10, 2022 • 10 min read
SOSTAC Plan: How to Develop a Killer Digital Marketing Plan

Are you looking to create a killer digital marketing plan? Look no further than the SOSTAC marketing planning framework. This guide will teach you everything you need to know about this simple yet effective approach

Digital Strategy, SOSTAC
By Martin Broadhurst
January 26, 2022 • 7 min read
What's Marketing Automation?

What exactly is marketing automation? How does marketing automation help marketers? Can marketing automation do everything automatically?

Software, Marketing Automation
By Martin Broadhurst
January 24, 2022 • 7 min read
The Newbie's Guide to VBOUT Marketing Automation Software

VBOUT, Inbound Marketing, Marketing Automation
By Martin Broadhurst
January 20, 2022 • 5 min read
How to Conduct Customer Analysis: Situation Analysis Explained

Customer analysis is one of the most important parts of the SOSTAC digital marketing planning process. It's where you analyse the customers' needs and behaviour to help you understand how to solve these problems. This article outlines how a solid customer analysis as part of your organisation's ...

Planning, Digital Strategy, SOSTAC, Situation Analysis
By Martin Broadhurst
January 19, 2022 • 4 min read
How to Conduct Competitor Analysis: Situation Analysis Explained

In our series looking at the situation analysis aspect of the SOSTAC planning framework, we are today looking at competitor analysis. Competitor analysis is a crucial part of the SOSTAC planning framework, developed by PR Smith. It is the process by which a business looks at its competitors, ...

Planning, Digital Strategy, SOSTAC, Situation Analysis
By Martin Broadhurst
January 18, 2022 • 5 min read
SOSTAC Planning Framework: A How-To Guide for Marketers

Planning for success is something that every business, especially those new to the field, must do. For anyone needing some extra help with their business plan or needing some additional funding to get off the ground, this step-by-step method will aid them to reach their goals faster.

Planning, Digital Strategy, SOSTAC, Situation Analysis
By Martin Broadhurst
January 13, 2022 • 4 min read
How to Segment Your Email Marketing Database

Email marketing is one of the most popular forms of digital marketing. It is a proven way to deliver outstanding results for businesses, whether local SMEs or international brands. If there's an issue with email marketing, it is that there is a lot of noise, and subscribers can tune you out if your ...

Segmentation, Inbound Marketing, Email Marketing
By Martin Broadhurst
January 12, 2022 • 4 min read
How to Get Started with Marketing Automation: VBOUT Edition

VBOUT, Inbound Marketing, Marketing Automation
By Martin Broadhurst

©2023 Broadhurst Digital Limited. All rights reserved. Privacy Policy