Under a rock. That's where you've been living this past week if you haven't heard about ChatGPT by now. ChatGPT is OpenAI's latest release of large-language models. It's impressive, and it's caused quite a stir. Some people say it will kill Google, which is quite the claim, but there are many ...

The goal of the Paris Agreement is to limit global warming to 1.5 degrees Celsius, compared to pre-industrial levels. But even if we meet that target, we're still facing a future of droughts, food shortages, and mass displacement due to climate change. The first step to mitigating the damage is to ...

The 7Ps marketing mix is the set of controllable, marketing tools that a company uses to produce the desired response from its target market. It consists of everything that a company can do to influence demand for its product. The seven pillars of the extended marketing mix are as follows:

In today's complex business environment, the traditional 4ps of the marketing mix (product, price, promotion, and place) are no longer enough to ensure success. To create and maintain a competitive advantage, businesses must also consider the three additional ps of the extended marketing mix: ...

If you're in sales, chances are you're always looking for ways to increase efficiency and close more deals. One way to do this is to automate certain tasks in your sales process. Here are five tasks you can automate in your sales process to help you close more deals.

Email marketing is a must for any manufacturing business. The ability to reach a large audience with little effort makes it an attractive option for businesses of all sizes. However, with so many providers and systems out there, it can be challenging to know where to start. Here are some tips to ...

One might think that the traditional marketing mix of product, price, placement, and promotion is all a company needs to succeed. But in the digital age, the reach and speed of the internet and social media have transformed marketing. Now, companies must consider how to integrate digital marketing ...

Halloween is a time for scares, and there's nothing more terrifying than a bad joke. So, I decided to train a the GPT-3 AI language model to write jokes about halloween and digital marketing.

In a world where the average person's attention span is shorter than that of a goldfish, it's more important than ever to get your message across quickly and effectively. This is where short-form copywriting comes in.